Role: World design, 3D modelling, lighting, texturing, animation and rendering.
A leading civil engineering company approached us to provide their leadership team with the tools to inspire action and drive transformation within the business.
To create something memorable and unique, the company roadmap to long-term success was supported by a charming suite of 3D worlds, with each world representing one of the five transformation targets.
Working closely together, the Art Director and I envisioned worlds that were hand-crafted in a maquette style, with card and paper textures providing a miniature feel. These images and animations were used across various collateral to support the messaging.
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